Automated website audit for Google and AI search

Find out what's holding your website back in Google and in AI search.

SEO Flashlight crawls your site and sends you a prioritized PDF report: what's broken, what to fix first, and how ready your pages are to be quoted by AI tools like ChatGPT and Perplexity.

One payment, no subscription. Prices in CAD, plus tax.

Site health Example layout

72/100

  • Technical SEO81
  • Content quality64
  • On-page SEO70
  • Structured data42
  • Performance77
  • AI search readiness55
  • Images88

Fix first

  1. Three service pages carry a "noindex" tag, so Google leaves them out.
  2. No structured data describes the business, its hours or its location.
An example of the report's first page. Your scores and findings will be your own.

What the audit checks

Seven areas, scored against the same checklist every time

Because every site goes through the same checklist, your score means the same thing whether you have ten pages or four hundred. Each finding names the page, what we found and what to change.

Technical SEO

Whether search engines can crawl and index your pages: robots.txt, sitemaps, canonical tags, redirects, HTTPS and security headers.

Content quality

Thin or duplicated pages, readability, and the experience and trust signals Google weighs when ranking.

On-page SEO

Page titles, meta descriptions, heading structure and internal links, checked page by page.

Structured data

The schema markup that tells search engines and AI tools what your business is and does, plus errors in any markup you already have.

Performance

Core Web Vitals: how quickly your main content appears, how fast the page responds and whether it shifts while loading.

AI search readiness

Whether AI crawlers can reach your site, and whether your pages give clear, quotable answers an AI tool can cite.

Images

Missing alt text, oversized files and image formats that slow your pages down.

Security observations

If something on your site looks like a security problem, such as hidden content or a suspicious script, the report flags it in its own section.

What you get

A report you can hand straight to whoever runs your website

You get a PDF written for business owners and the people who build their sites. It is specific enough to act on, with nothing to log into.

  • A health score from 0 to 100

    Calculated from the checklist, never estimated. If we can't check enough of your site to score it fairly, the report says so instead of guessing.

  • Top issues and quick wins up front

    The first page lists the problems costing you the most and the fixes that take the least effort.

  • Findings for each of the seven areas

    Every finding shows the affected page, what we found and the recommended change.

  • A phased action plan

    What to fix this week, over the following weeks, next month, and what to keep an eye on after that.

How it works

Four steps, a few minutes of your time

  1. 1

    Enter your website and email

    Choose the plan that matches the size of your site.

  2. 2

    Confirm your email

    We send you a link, so the report goes to the right inbox.

  3. 3

    Pay securely

    Checkout is handled by Stripe. Your card details never reach us.

  4. 4

    Get your report

    We email you when it's ready. Confirm a short note about how the report is made, then download your PDF.

Pricing

One payment per audit

Every plan runs the full audit. The only difference is how many pages we crawl.

Spotlight

Up to 25 pages

$99CAD

For a small business site: a homepage, a few service pages and a contact page.

Choose Spotlight

Wide Beam

101 to 500 pages

$399CAD

For larger sites, online stores and content libraries.

Choose Wide Beam

Every plan includes

  • The full seven-area audit
  • A 0 to 100 health score
  • A prioritized action plan
  • A PDF report that's yours to keep
  • A way to reach our team if anything is unclear

Prices are in Canadian dollars. Applicable tax is added at checkout. If your site has more pages than your plan covers, we audit the most important ones first, starting from your homepage and sitemap.

Automated, and upfront about it

Software writes the report. People are there if you need them.

SEO Flashlight crawls your public pages and uses AI-assisted analysis to write your report. Nobody reviews it by hand before it reaches you, and that is what keeps the price this low.

Before you download, we ask you to confirm you understand that. If something in the report doesn't make sense, one button on your report page asks the SquareStair Media team to get in touch.

Questions

Frequently asked questions

How long does the audit take?

Most reports are ready within an hour of payment. Larger sites take longer. We email you as soon as yours is done.

Do you need a login or access to my website?

No. We read your public pages the way a search engine does. You don't share passwords or install anything.

Will the audit change anything on my site?

No. It only reads pages. Nothing is changed, submitted or logged into.

Is this a subscription?

No. You pay once per audit. Order another any time you want a fresh report, for example after you've made fixes.

What does "AI search readiness" cover?

AI tools such as ChatGPT, Perplexity, Google's AI Overviews and Microsoft Copilot answer questions by quoting websites. The audit checks whether their crawlers can reach your site and whether your pages are written and marked up so an answer can be taken from them. We can't see inside these tools, so no one can guarantee they will cite you.

What if my site has more pages than my plan?

We audit up to your plan's limit, starting with the pages that matter most: your homepage, the pages it links to and the pages in your sitemap. If you're unsure, choose the plan closest to your site's size.

What if I don't understand something in the report?

Use the "Have someone contact me" button on your report page. A member of the SquareStair Media team will get in touch to walk you through it.

What do you do with my information?

We use your email to send your confirmation link, receipt and report, and we keep order records for tax purposes. We don't sell your information. We only send marketing emails if you tick the box when ordering. Our privacy policy has the details.

Order

Order your audit

You'll confirm your email next, then pay through Stripe.

We send your confirmation link and your report here.

Plan